-196 LED Neon Signs

-196 LED Neon Signs – Custom LED Venue Signage with Maximum Brand Impact

Premium custom moulded LED signage, designed and produced by Flock for -196

We partnered with Minus 196 to design and produce bold, high-impact LED neon signs for venue activations. Featuring a fully customised rubber-moulded design, dimmable LED lighting, and a dual-purpose metal frame for both freestanding or wall-mounted display, these signs were built for standout visibility in hospitality settings. Designed to comply with all Australian safety standards, the units helped reinforce -196's energetic brand presence in real-world environments.

The Brief

Minus 196 engaged Flock with a clear objective:

• Design a custom-moulded sign that reflects the dynamic identity of the Minus 196 brand.
• Integrate high-quality LED lighting with an adjustable dimmer for varying light environments.
• Engineer a solution suitable for freestanding use or wall-mounted display to suit venue flexibility.
• Ensure all components meet SAA and EESS electrical safety certifications.
• Create a visually attractive signage piece that enhances venue ambiance and drives brand recognition on-site.

We took the project from concept through to completion—ensuring the final result was as practical as it was visually powerful.

The Solution

We delivered a series of bespoke LED neon signs, developed using custom rubber moulding to create the brand’s logo in soft yet durable form. Illuminated by energy-efficient LED, the signs feature an integrated dimmer switch allowing venues to tailor the glow to their space. Each sign was mounted to a strong black metal frame, engineered for easy installation either as a freestanding unit or wall mount.

The signs were manufactured in full compliance with SAA and EESS electrical safety standards, ensuring they were safe for continuous use across licensed venues.

The final product was a functional, eye-catching activation piece that created instant visual appeal and consistent brand awareness in all venues with these neon’s installed.

Why Custom LED Signage Works for Venue Activation

• Brand Visibility: Bright LED lighting and unique shapes capture attention instantly.
• Venue-Friendly: Designed with flexible mounting options for a variety of display needs.
• Certified Safety: Fully compliant with Australian standards for worry-free use in commercial environments.
• On-Brand Execution: From colour to shape, every element aligned with the visual identity of -196.

By owning the process from industrial design to electrical compliance, Flock delivered a signage solution that brought the Minus 196 brand to life in venue spaces—bold, safe, and impactful.